Tweaking existing Civica brand typography and creating a symbol evocative of a pharmacy symbol grounded CivicaScript within the corporate brand while offering individuality for the new entity.
Corporate guidelines, created as an extension of the Civica parent brand, helped to give the two companies consistency, but also gave CivicaScript a brand pathway of their own.
An easy to use PowerPoint template was designed to incorporate dramatic image slides, as well as simple graphic tools, and formats for text heavy slides.
A bright and clean design for the corporate site lends a feel of positivity and hopefulness, emphasizing the spirit of their brand promise.
