SPRINGWORKS THERAPEUTICS
identity refresh
We created a bright, optimistic, and energetic color palette appropriate to updated brand messaging. Though designed with primary, neutral and accent colors, the goal was to have colors that could work well individually or in combination.
The updated palette (at right) offered new vibrancy to the logo
guidelines portal
The guidelines portal was designed as a single page to offer a quick overview of the brand tools and also provide downloads for logos and other corporate materials.
